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← Odd Trails

Chamber Insights

What Odd Trails is doing for Sutherlin this season — at a glance.

Active Explorers +18%
1,284 residents & visitors playing this season
Participating Businesses +6
37 Chamber members hosting a trail stop
Rewards Redeemed +24%
612 in-store offers claimed by explorers
Event Participation +31%
2,940 trail check-ins during Chamber events
Completed Hunts +12%
419 full trails finished end-to-end

Trail check-ins by month

Estimated local impact

$48,200

in attributable local spend this season

  • $16 avg. spend per trail visit
  • 32% of redemptions from first-time customers

Estimated from redeemed rewards × average member ticket. Illustrative only.

Top participating businesses

BusinessVisitsRewards
Crystal Creek Meats41288
Oakland Coffee Company388121
Triple Oak Wine Vault35196
Books & Gallery24454
Sutherlin Drug19841

Live activity

  • Explorer #2271 solved “The Keeper of Central Ave”2m ago
  • Oakland Coffee Company redeemed a free-drip reward11m ago
  • Explorer #1840 completed the Downtown Merchant Trail34m ago
  • Explorer #2310 added the “1892 Depot” artifact to their Passport1h ago
  • Triple Oak Wine Vault published a new riddle2h ago

Every number here is something a Chamber member could never measure on their own — and the Chamber can report it to the board, the city, and grant funders.